Adopt a Campus
THIS IS THE POINT OF THE WHOLE THING. FOR CAMPUSES TO ROTATE OFF THE LIST, SOMEONE HAS TO ENGAGE THEM! WHEN YOU DECIDE ON A CAMPUS AND CRANK UP YOUR STRATEGY, WHETHER IT IS SENDING, PARTNERING, OR PLANTING, IT’S TIME TO START THINKING ABOUT PULLING THAT CAMPUS OFF THE LIST. THIS KEEPS US FOCUSED ON THE FORGOTTEN 50 RATHER THAN CONTINUING TO TARGET THE SAME CAMPUSES!